Are you in Casino Player Development?

You have reached the home of the Daily Action Plan! And we speak PD!

Each host can receive a custom Daily Action Plan, each and every day, delivered to their email/phone.

  • This is not a report!
  • This is not a long list of coded players!

The Daily Action Plan slices and dices the data so that each host knows which players need to be contacted because they are ahead or behind goal in terms of play, trips and expenses. The host has a context for each call!

Are you in Casino Marketing?

Talk to us about improving Club Profitability.

We send you "News You Can Use" on a daily basis:

  • Refine segmentation
  • Improve reinvestment
  • Receive daily alerts when your promotions are off-track
  • Analyze markets based on drive time!

Call Amy at 304.218.1265 to talk about Player Development and improving Club Profitability.

And who is Amy?

Amy J. Hudson is waiting for your call at 304.218.1265 or

Amy has been in your shoes in Player Development, Marketing, and Casino Operations.

Read Amy's articles in Casino Journal on Player Development.

Follow her Player Development blog at